8 Ways to Save Sales from Negative Customer Reviews

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  1. Add link back to category that allows sort-by-customer-review.
  2. Include star ratings on cross-sells.
  3. Use Expert / Staff Reviews
  4. Show money back guarantees right on product page when available.
  5. Allow customers to ask and answer questions on your page.
  6. Include manufacturer’s website URL and contact number on the product page.
  7. Enable comments on customer reviews.
  8. Know when to offer live chat.
Source: http://www.getelastic.com/thinking-positively-negative-reviews/

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