ECommerce is now a daily part of our on-line lives. During 2016 we predict to see an increase in eCommerce and on-line sales across mobile devices while people move away from traditional desktop and laptop PC's.
Some of these design trends include:
1. Material Design
Now being adopted by eCommerce companies, the vibrant and content focused design style continues to make waves since its launch in 2014. It's unified experience across platforms makes it a great for developing an engaging eCommerce. This has been utilised very well by sites such as PA Design and Bewakoof.
2. Hidden Menus
Popular for cleaning up cluttered eCommerce designs, these menus used to be used mainly on mobile versions of sites where space was limited, however are now making their way into desktop sites to allow a bigger canvas for more creativity. These are in use on many desktop sites and should continue well into 2016, on sites such as House of Fraser.
3. Upwardly Responsive
Responsive sites are all the rage these days, with everyone thinking about their site being usable on mobile devices. It is worth bearing in mind upwardly responsiveness though, as going through 2016, more and more customers will use TV's and larger devices for browsing the web and eCommerce purchases. An example is Firebox.
4. Rich Animations
These are a great way to engage customers and make them feel confident about your brand. Animations at the right time can make your customers feel like you care and add some play-ability and enjoy-ability to a design.
5. Storytelling
In an every growing competitive arena of on-line retailers, it is important to capture your visitors attention. Telling the story of your brand or products is a great way to do this. Story telling can bring your brand to life and build loyalty with customers.
http://www.webdesignerdepot.com/2016/01/9-ecommerce-design-trends-to-embrace-in-2016/
Thursday, 25 February 2016
Wednesday, 24 February 2016
Mixed reactions on Facebook today
Just in case you haven't noticed. Facebook are rolling out a new feature across their platform called Reactions.
This appears to be off the back of the community requesting for a long time a Dislike button on posts. It is clear to see however this is having mixed... well, reactions across the globe.
Today is our worldwide launch of Reactions -- the new Like button with more ways to express yourself.
Not every moment you want to share is happy. Sometimes you want to share something sad or frustrating. Our community has been asking for a dislike button for years, but not because people want to tell friends they don't like their posts. People wanted to express empathy and make it comfortable to share a wider range of emotions.
I've spent a lot of time thinking about the right way to do this with our team. One of my goals was to make it as simple as pressing and holding the Like button.
The result is Reactions, which allow you to express love, laughter, surprise, sadness or anger.
Love is the most popular reaction so far, which feels about right to me!
Try them out, by hovering over the Like button the desktop, or by holding down the Like button on your mobile to express your reactions to your friends posts and updates. It is worth noting Facebook are doing a phased roll out over a short period of time, so it is likely you will see this already, but if not, check back in a few hours as may be it's not got your part of the world yet.
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